'Number 1' Video by Tia Bajpai and Arian Romal Racks Up Millions of Views in a Single Day

There's a new song dominating timelines this week, and it's not from a global pop star. Tia Bajpai and singer-composer Arian Romal's music video 'Number 1' has taken off in a big way, racking up 24 million views on YouTube within its first 24 hours and landing at No. 2 on the platform's trending chart - a rare feat for an independent release.

What's turning heads even more is the comparison being drawn online: several reports suggest 'Number 1' outpaced the opening-day numbers of artists like Justin Bieber, Drake, and Bad Bunny - big names by any measure.

For Bajpai, the song marks a personal first. She headlines the video as the lead actress and steps into songwriting for the first time, penning the lyrics herself. For Romal, it's a comeback of sorts - his first Hindi track in seven years, arriving as part of his new multilingual album, 'International Daddy.'

Slick visuals, a catchy hook, and evident on-screen chemistry between the two have helped the track spread fast across social media. If the current trajectory holds, 'Number 1' looks set to keep climbing in the days ahead.